About

👋🏼Hola, I’m Iman! Product Designer, creative thinker, and a fan of everything hands-on and heart-driven.

With a background in Graphic Design, I've worked across different countries, specialising in branding and leading advertising initiatives for global and national campaigns. I’ve also managed teams, creating a positive space for growth and finding joy in mentoring and leading by example.

In 2019, I pivoted to Product Design through General Assembly, where I later taught UX and Product Management courses. Since then, I’ve worked in London with clients like Zara, Soho House, The Ned, and Huge. My expertise includes UX research, prototyping, Design systems, and collaborating with developers to bring ideas to life.

I’m a fast learner, energetic, and committed to getting things done with a balance of creativity and strategy.

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  • Azteco / February - November 2024
    Senior Product Designer

    August / February - November 2024
    Senior Product Designer

    ZARA / August 2023 - February 2024
    Senior Product Designer

    General Assembly / 2021-2023
    Associate Instructor Product Management and UX

    Soho House / April 2022 - May 2023
    Product Designer

    The Ned / April 2022 - May 2023
    Product Designer

    Huge Agency (Hublot) / February - April 2022
    Product Designer

    Ikawa / February 2021 - May 2022
    Product Designer

    Clyde & Co / May 2019 - February 2021
    Lead Designer

    Essilor Luxottica / September 2017 - May 2019
    Lead Designer

  • 2024 / Mr. Marcel School, Madrid
    Advanced product Design

    2023 / General Assembly, London
    Product Management

    2023 / Figma Camp
    Design Ops & Design Systems

    2019 / General Assembly, London
    User Experience Design

    2016 - 2017 / Trazos, Madrid
    Art Direction

    2011 - 2013 / Escuela de Arte 10
    Associate Degree in Graphic Design

    2006 - 2008 / Camilo José Cela University
    Degree in International Relations & Protocol

  • Spanish - Native

    Italian - Full Professional Proficiency

    English - Full Professional Proficiency

  • Notable Competencies: Product Management, Hypothesis Testing & Validation, Customer Interviews, Personas, Roadmapping, Journey Maps, Market Research, Digital Marketing, UX Design, UI Design, Wireframes, Prototyping, Design Systems, Branding, Typography, Art Direction, Iconography, Print design, Brand guidelines, Design Ops.

    Product & Creative Tools: Figma, Sketch, FigJam, Miro, Keynote, InVision, Lookback, Adobe Suite.

    Marketing & Organisational Tools: G Suite Apps, Slack, Notion, Mailchimp, Typeform, Asana, Jira, Airtable, SCRUM & Agile Methodology.

Hobbies

Photography

I love travelling, and that’s one of the perks you have being a digital nomad. I am passionate about taking pictures of everything that I feel is different and gets my attention. I have hundreds of photos from everywhere I go, so I have recently decided to create an Instagram account to use as a diary and do something creative with them :) Hopefully, it inspires someone else to travel as I do!
Follow me!

Freediving

Previous to this, I have been scuba diving for years, but freediving is a completely different experience. Since I started last summer I’ve been addicted to it. I love the body-mind connection you need to have to be able to progress in this sport. It calms me down and allows me to interact with the underwater world in a completely different way. I have been able to dive -22m depth so far! Amazing progress in such a short time, I’m loving it!

Hiking

I did my first proper hike when I was 20 years old doing the Camino de Santiago (Way of St.James) and it was one of the best experiences of my life. Since then, I have done it 5 times! Now, every vacation or weekend I have available, I try to go to the mountains and explore; sometimes close from home, sometimes I fly to another country. I love it, can’t wait for the next one!